If you’ve ever paid a Mauritian agency to run ads, you’ve probably been shown a screenshot of impressions and reach, and not much else. The truth is that paid advertising in Mauritius works — exceptionally well, when it works. CPCs here are a fraction of what an agency in London or Paris pays. The catch is that almost none of that advantage shows up in revenue, because the infrastructure between the click and the closed deal is broken.
This page is about that infrastructure.
The Mauritian ad-spend paradox
Mauritius has a projected digital advertising market of approximately US$43.3 million (around MUR 2 billion), according to Statista’s 2024 market model — a small number by global standards, but growing at nearly 7% annually. Social media advertising alone accounts for roughly US$15.6 million of that. Search advertising: US$10.4 million.
Those are modest figures. What they obscure is the opportunity underneath them.
Why CPCs are so low
Mauritian Google search CPCs are typically between MUR 5 and MUR 25 for low-competition categories — hospitality, retail, food and beverage, and most service businesses. In high-competition verticals like legal, finance, and insurance, you’ll see MUR 25–80 per click. On Meta, CPMs typically run MUR 250–700, with individual click costs of MUR 4–18.
These are Digital Growth internal benchmarks from campaigns we’ve run across the Mauritian market, May 2026. No independently published source for Mauritian CPC/CPM ranges exists. We measured them ourselves.
For context, WordStream’s country-level CPC data suggests Mauritius sits roughly 81% below the US average for Google Search. A keyword that costs USD 3.50 per click (around MUR 163) in New York might cost MUR 8–15 here. That arithmetic is the entire reason paid advertising in Mauritius is worth discussing.
The reason CPCs are low is simple: there are fewer advertisers bidding. Mauritius has approximately 124,000 SMEs (Statistics Mauritius, 2025), but only a fraction are running structured paid campaigns. Most are boosting posts. That’s not the same thing.
Where the money actually leaks
The cheap clicks are real. The leakage is real too.
We’ve audited enough Mauritian ad accounts to see the same failures repeat. In rough order of frequency:
No conversion tracking. The campaign runs; clicks happen; the dashboard shows activity. But no one can tell whether any of those clicks became enquiries, bookings, or sales. The business is paying for anonymous web traffic.
Slow, untranslated landing pages. Average mobile broadband in Mauritius runs 30–40 Mbps, but with high latency to European CDNs (around 300ms). A landing page hosted on a European server, in English only, loading in four seconds, loses a significant portion of its audience before the first headline renders. And Mauritius is a French-first consumer market.
Boosted posts mistaken for campaigns. Meta’s “Boost Post” button is not a campaign. It has no custom audience, no conversion objective, no A/B split, and no attribution window you can interrogate. We still see Mauritian businesses spending MUR 15K–40K monthly on boosts, then wondering why they can’t trace revenue to the spend.
Attribution theatre. A “4× ROAS” screenshot from Meta’s Ads Manager is not a ROAS figure. It is Meta’s default 7-day click / 1-day view attribution model, counting every purchase that happened in the vicinity of an ad impression, including people who would have bought anyway. Without specifying the attribution model, the window, and whether brand traffic is excluded, the number is decoration.
The good news: every one of these problems is fixable. They require discipline, not budget.
The five principles
Principle 1: ROAS is a vector, not a number
Whenever a Mauritian agency shows you a ROAS figure, ask three questions: What attribution model? What conversion window? Is brand traffic excluded?
Most agencies here can’t answer all three. Not because they’re dishonest — though some are — but because the underlying tracking doesn’t compute anything more sophisticated than Meta’s default last-click model. When a client asks “is this working?”, the honest answer requires a last-touch model, a data-driven model, and a holdout test run in parallel. Practically no Mauritian SME is doing this.
The practical upshot: treat any single ROAS number as a starting point for questions, not a verdict.
Principle 2: Cheap clicks are a trap when conversion infrastructure is broken
A MUR 30,000/month Google Ads budget at an average MUR 10 CPC buys 3,000 clicks. That sounds excellent until you ask what happens to those 3,000 people when they arrive.
If the landing page is slow, if it’s only in English on a French-first island, if there’s no clear call to action, if the phone number doesn’t work on mobile, and if none of the resulting enquiries are tagged back to the campaign — the 3,000 clicks produced nothing measurable. The dashboard shows spend; revenue shows nothing.
The order of operations matters: tracking first, then landing page quality, then creative, then bid strategy. Most agencies start at bid strategy and work backwards. We start at tracking.
Principle 3: Tourist source-market campaigns belong before the flight, not after
The highest-leverage ad spend for Mauritian tourism operators is not aimed at tourists who are already here. It reaches potential visitors during the consideration phase — typically weeks before they book, and months before they board.
By the time someone searches “things to do in Grand Baie”, they’ve already booked their hotel. The moment to reach them — with a hotel ad, a diving package, a restaurant group reservation — is when they’re still weighing Mauritius against the Maldives or Seychelles, not when they’re standing in arrivals.
The MTPA grasped this. Their “Where Else But Mauritius” campaign for the Indian market combined Meta, YouTube, and trade partnerships with MakeMyTrip and Thomas Cook India, targeting not just Delhi and Mumbai but Tier II and III cities. India arrivals grew 33.5% in 2025 to 75,808 tourists, according to Statistics Mauritius — the fastest growth of any source market. France, which still relies on legacy tour operator relationships rather than digital pre-booking targeting, fell 0.6% in the same year.
The data makes the argument.
Principle 4: Meta’s algorithm is Mauritius-aware, not Mauritius-fluent
Meta’s ad platform has enough Mauritian user data to deliver precise audience targeting. It does not understand what Mauritian audiences respond to creatively.
The ad creative that Meta’s AI suggests — based on EU and US performance patterns — is almost always wrong for Mauritius. Mixed-language captions (French headline, English call to action, Kreol hashtag) outperform monolingual copy for most consumer audiences here. Local landmarks in imagery — Le Morne, the Caudan Waterfront, Ebene Cybercity — outperform generic beach photography because the audience recognises them. MUR pricing in the ad copy converts better than USD equivalents.
None of this is in Meta’s training data. You have to build it from scratch, which is exactly why “boosting” an existing post rarely performs: the existing post wasn’t built for paid distribution with conversion intent.
Principle 5: Tracking on small budgets is harder than tracking on large budgets
Statistical confidence scales with conversions, not with spend. A MUR 30K monthly budget might generate 12–15 conversions. You cannot run a properly powered A/B test on 12 conversions. You will not reach statistical significance. You will over-interpret noise.
This is not an argument against testing. It’s an argument for knowing what kind of testing is possible at what budget. At MUR 30K/month, you can test one variable per month — headline or image, not both. At MUR 100K/month, two variables. The lesson: don’t run four creative variants simultaneously on a small budget and then make decisions based on which “won”. The sample sizes are too small to trust.
Platform-by-platform realities for Mauritian SMEs
Before picking a platform, pick a goal. Platforms are tools; the goal determines the tool.
| Goal | Best starting platform | Notes |
|---|---|---|
| Lead generation (service businesses) | Google Search | Captures in-market intent; highest-intent clicks |
| Direct sales / e-commerce | Meta (FB + IG) | Best audience size + remarketing in MU |
| Restaurant / F&B bookings | Meta → WhatsApp click-to-message | Removes landing page; routes to WhatsApp |
| Tourism pre-booking (international) | Google + Meta (source country) | Target in India, Italy, Spain — not Mauritius |
| B2B / corporate decision-makers | Expensive per click; accurate audience | |
| 16–34 fashion/beauty/F&B | TikTok | Emerging; lower competition; creative-heavy |
Google Ads (search + Performance Max)
Google Search in Mauritius is the strongest intent-capture channel available. The person searching “notaire Port Louis” or “wedding photographer Mauritius” has a specific need right now. That intent cannot be manufactured; it can only be captured.
The mistake most Mauritian SMEs make with Google Search is running broad-match keywords across undifferentiated campaign structures. Broad match in a small market means your ad for “hotel Grand Baie” appears for “cheap accommodation anywhere in the Indian Ocean region” — and you pay MUR 15 per click for people with no intent to book Mauritius at all.
Performance Max deserves scepticism, not dismissal. Google’s black-box automation campaign type aggregates Search, Display, YouTube, Gmail, and Maps inventory into one campaign that Google controls. For Mauritian SMEs with limited creative assets and no conversion data history, Performance Max typically underperforms manually managed Search campaigns in the first 60 days. Once conversion data accumulates (roughly 50+ conversions per month), the automation becomes useful. Below that threshold, run Search only.
Meta Ads (FB + Instagram + WhatsApp click-to-message)
Facebook reaches 859,000 Mauritian users — 85.1% of the island’s entire internet user base (DataReportal, January 2025). Instagram reaches 399,000. These aren’t niche channels; they’re where most of the addressable Mauritian consumer market lives.
The audience is there. The creative discipline isn’t.
The single most common Meta advertising mistake in Mauritius is running a single ad creative for 30 days. Meta’s algorithm needs variation to find the sub-audience most likely to convert. Run three to five creative variants in the first two weeks, kill the two lowest performers by day 14, and redirect budget to the top two. Then test the next variable in week three.
WhatsApp click-to-message ads deserve specific attention. For Mauritian restaurants, beauty salons, legal practices, and any service business where the conversion is a conversation rather than a form submission — WhatsApp ads remove the most common point of failure: the landing page. The ad appears in Facebook or Instagram feed; the click opens a pre-populated WhatsApp conversation; the enquiry happens inside WhatsApp, where Mauritians already spend a significant portion of their digital day. No website, no slow load time, no untranslated form. According to Meta’s product documentation, this format requires no Facebook account on the business side — just an email address and a payment method.
TikTok Ads
TikTok’s Mauritian audience is not publicly quantified — TikTok doesn’t publish country-level figures for small markets, and the DataReportal 2025 Mauritius report doesn’t break out TikTok specifically. What the Digital Growth internal observation is: TikTok ad adoption among Mauritian SMEs remains well below 10%, which means the platform is not yet competitively priced or overcrowded.
That window won’t stay open indefinitely.
For Mauritian businesses in beauty, fashion, and food and beverage targeting the 16–34 demographic, TikTok’s in-feed ads currently offer lower CPMs than Meta for the same audience segment. The trade-off is creative overhead: TikTok content must feel native to the platform (vertical video, fast-cut, text overlays, trending audio) — repurposed Facebook images do not work. If you don’t have the creative capacity to produce TikTok-native content weekly, TikTok Ads will underperform.
LinkedIn Ads
LinkedIn has 570,000 members in Mauritius — growth of 23.9% year-over-year (DataReportal, January 2025). That is a significant professional audience for a country of 1.3 million people.
LinkedIn CPCs in Mauritius typically run MUR 800–2,500 per click (Digital Growth internal benchmark, May 2026). For most consumer businesses, that cost is unjustifiable. For B2B businesses — professional services, software, logistics, financial services, large hospitality operators procuring commercial contracts — LinkedIn’s audience targeting by job title, seniority, company size, and industry is the only paid channel that reaches specific individuals with precision.
The comparison to make is not “LinkedIn vs Meta CPC”. It is “LinkedIn click vs alternative path to the same decision-maker”. A cold-call to a CFO. A trade show stand. A print ad in Capital Magazine. LinkedIn at MUR 1,500 per click starts to look competitive when the alternative is MUR 50,000 for a conference sponsorship that might reach the same five prospects.
Tracking infrastructure (GA4 + GTM + server-side)
If your paid ads account doesn’t have verified conversion tracking, you are not running paid advertising. You are making donations to Google and Meta.
This is not an exaggeration. Without conversion tracking, the bidding algorithm has no signal to optimise against. It will optimise for clicks, not outcomes. You will pay for traffic; you will not generate revenue.
Fewer than 8% of Mauritian SMEs running paid ads have functional server-side conversion tracking in place (Digital Growth estimate, May 2026). The rest are relying on client-side tracking that breaks more than it measures.
Why client-side breaks first
Client-side conversion tracking — the standard GA4 tag, the Meta Pixel, the Google Ads conversion snippet — fires from the user’s browser. That means it’s subject to everything that can go wrong in a browser: ad blockers, Safari’s Intelligent Tracking Prevention (ITP), Firefox’s enhanced tracking protection, cookie consent rejection, and slow page loads that cause tags to fire before the conversion completes.
Global estimates suggest client-side tracking loses 30–45% of conversion signals — meaning up to nearly half of your conversions are invisible to your ad platform. That invisible data causes the algorithm to under-bid on your best-performing audiences, because it doesn’t know they converted. You pay the same CPC for a lower-converting audience by default.
In Mauritius, the combination of high mobile penetration (88.6% of households have smartphones, per Statistics Mauritius 2024 data) and heavy Safari usage on iPhones compounds ITP’s impact. Safari blocks third-party cookies — which is how most client-side pixels track — aggressively.
The MUR 0 server-side setup using a Mauritian-friendly stack
Server-side conversion tracking moves the tracking logic from the user’s browser to a server you control. The conversion event fires server-to-server — from your web server to Google or Meta — bypassing the browser entirely. Ad blockers cannot intercept it. ITP doesn’t touch it. Server-side tracking typically recovers 95%+ of conversion signals that client-side loses (Stape.io technical documentation, 2024–2026).
The infrastructure cost via a service like Stape.io is approximately USD 50/month (around MUR 2,325) — less than the cost of one wasted day of ad spend for most SME budgets. Google Tag Manager has a server-side container option that can be configured without a developer if you have a working knowledge of GTM. GA4 and Google Ads Conversion API connect natively. Meta’s Conversions API (CAPI) connects through the same server container.
The “MUR 0” framing refers to the incremental cost relative to what you’re already losing from broken client-side tracking. If broken tracking costs you 35% of conversion visibility, and that tracking failure causes your algorithm to under-bid on your best audiences, the revenue recovered by fixing it far exceeds the Stape.io subscription.
Tracking setup checklist (10 items):
- GA4 property configured with data stream for your domain
- GA4 conversion events defined (purchase, lead, booking, contact form submit — not just page views)
- Google Ads conversion tracking linked and verified via GTM
- Meta Pixel installed and firing on all key pages
- Meta Conversions API (CAPI) configured — server-side event matching
- GA4 server-side container set up (Stape.io or equivalent)
- Google Ads and GA4 linked (auto-tagging enabled)
- UTM parameters consistent across all campaign URLs
- Conversion deduplication configured (so CAPI and Pixel don’t double-count the same event)
- Monthly data quality audit: compare platform-reported conversions against CRM / booking system ground truth
Tourism source-market ad strategy
Mauritius recorded 1,436,250 tourist arrivals in 2025, up 3.9% from 2024 (Statistics Mauritius). Air arrivals grew 4.7%. The headline number is encouraging. The disaggregated data is the strategy.
India grew 33.5% to 75,808 arrivals. Spain grew 19.0%. Italy grew 18.2%. France fell 0.6%. The United Kingdom fell 2.0%.
The implication for tourism operators running international paid campaigns is direct: the budget should follow the growth. India, Spain, and Italy are the markets where demand is expanding. France and the UK are mature; the incremental paid ad spend required to grow arrivals from those markets is significantly higher than for markets where momentum is already building.
Pre-booking targeting (India, Italy, Spain windows)
The critical timing insight for tourism advertising is that the decision-making window happens long before the flight. Travellers researching Mauritius — comparing it against competing destinations, reading reviews, watching content — are doing so weeks to months before they book, and months before they travel.
By the time a tourist is searching “restaurants in Grand Baie” on Google, they are already in Mauritius. The advertising opportunity is already gone.
The MTPA demonstrated this with their “Where Else But Mauritius” India campaign. By combining digital advertising with trade partnerships (MakeMyTrip, Thomas Cook India, IndiGo Airlines) and extending reach into Tier II and III Indian cities, they contributed to India becoming the fastest-growing source market in 2025. The contrast with France — where legacy tour operator relationships rather than digital pre-booking campaigns do most of the work, and arrivals fell 0.6% — is instructive.
Tourist source-market campaign timeline:
- January–February: India pre-booking campaigns; target Indian cities (Delhi, Mumbai, Bangalore, Pune, Hyderabad); platforms: Google Search + YouTube + Meta; language: Hindi/English; messaging: visa-free travel, flight connections, value vs Maldives
- March–April: Italy and Spain pre-summer campaigns; Google Search + Meta; language: Italian/Spanish; messaging: unique nature, adventure, less-crowded Indian Ocean alternative
- May–June: Remarketing to warm audiences from February–April campaigns; landing pages in source-market language; conversion focus (booking, enquiry, package request)
- July–August: High season; primarily remarketing and conversion campaigns; new prospecting budget less effective as alternatives are already booked
- September–October: Shoulder season awareness for emerging markets; Czech Republic grew 13.2% in 2025 (Statistics Mauritius) — minimal current competition from Mauritian advertisers
- November–December: India campaigns resume for new year travel season; fresh creative for Indian audiences
In-market targeting
Once tourists are in Mauritius, the dynamic inverts. The best ad formats for in-market visitors are local search (Google Maps / “near me” searches), retargeting of visitors who interacted with pre-travel campaigns, and WhatsApp click-to-message for immediate booking (restaurant reservation tonight, excursion tomorrow).
In-market campaigns are typically lower-cost because the audience is geographically bounded and the intent is immediate. They should be running year-round for any tourism operator, but they are not a substitute for the pre-booking work. The guests who arrive at your hotel having already been reached by your advertising before they flew are worth more than the ones who found you through a listing at 9pm.
Budget planning for Mauritian SMEs
The SME Mauritius TINNS (Technology and Innovation) scheme covers 80% of project costs up to MUR 150,000 for eligible SMEs, including social media advertising. Eligibility requires being registered in Mauritius, having an annual turnover under MUR 50M, and operating for at least six months. Verify current scheme status at smemu.com/schemes/ before applying — scheme parameters can change annually.
If your business qualifies, your effective out-of-pocket cost for a MUR 150,000 social media advertising programme is MUR 30,000. That changes the economics of starting.
| Business type | Realistic ad spend (MUR/month) | Management fee (MUR/month) | Total monthly cost | Expected outcome (first 90 days) |
|---|---|---|---|---|
| Local service business | 15,000–25,000 | 15,000–25,000 | 30,000–50,000 | Lead flow tracking; 20–40 enquiries/month |
| Restaurant / F&B | 20,000–35,000 | 12,000–20,000 | 32,000–55,000 | Reservation volume increase; WhatsApp enquiry tracking |
| Retail / e-commerce | 25,000–50,000 | 15,000–30,000 | 40,000–80,000 | Tracked sales; ROAS baseline established |
| Hotel / guesthouse (local) | 20,000–40,000 | 15,000–30,000 | 35,000–70,000 | Direct booking share vs OTA; tracked enquiries |
| B2B services | 20,000–40,000 | 20,000–35,000 | 40,000–75,000 | LinkedIn pipeline; qualified lead volume |
| Tourism operator (international) | 40,000–100,000+ | 20,000–40,000 | 60,000–140,000 | Source-market awareness; booking attribution |
All figures are Digital Growth internal benchmarks from Mauritian client accounts, May 2026. They assume proper tracking infrastructure, a conversion-optimised landing page or WhatsApp redirect, and managed campaign structure — not boosted posts.
At MUR 30K/month in ad spend, expect to learn rather than scale. The first 60–90 days of any new campaign are data collection. Do not judge a Mauritian ad campaign by its first-month ROAS.
A critical note on audience fatigue: because the Mauritian addressable market is small (roughly 859,000 Facebook users, 399,000 Instagram users), a single creative running for four weeks will exhaust its effective reach. Creative refresh cadence of every 10–14 days is more important here than in markets with tens of millions of addressable users.
How we run paid ads at Digital Growth
We start every engagement with a tracking audit, not a campaign build. In the majority of Mauritian ad accounts we inherit, conversion data is either absent, duplicated, or misconfigured. Building campaigns on top of broken tracking is like driving with a painted-over dashboard — the car moves, but you don’t know where you’re going.
The sequence we follow:
Weeks 1–2: Audit and infrastructure. GA4 audit, GTM container review, pixel/CAPI verification, conversion event definition. If tracking is broken, we fix it before the first campaign goes live. This is non-negotiable.
Weeks 3–4: Campaign architecture. Search campaigns structured by intent category (brand, competitor, category, non-brand category). Meta campaigns structured by funnel stage (awareness, consideration, conversion). Audience lists built: customer match from existing CRM data, website visitors, lookalikes.
Month 2: Baseline establishment. We are not optimising yet; we are learning. CPCs, CVRs, and quality scores across campaign types. The decisions made in month three will be better for this.
Month 3+: Structured optimisation. One variable change per test cycle. Creative rotation every 10–14 days. Bid strategy escalation (manual CPC → target CPA → target ROAS) as conversion data accumulates.
Monthly reporting. We report on revenue attributed to paid ads, cost per acquisition, and ROAS — by campaign, by platform, by audience segment. Not impressions. Not reach. Not CPM. The question every report answers: did this week’s spend produce measurable revenue, and are we on track for the agreed cost-per-acquisition target?
We also report what didn’t work. That’s less common than it should be in Mauritius.
Mauritian CPC/CPM benchmark table
All figures are Digital Growth internal benchmarks, May 2026. No independently published source for Mauritian CPC/CPM data exists.
| Category | Google Search CPC (MUR) | Meta CPM (MUR) | Meta CPC (MUR) | LinkedIn CPC (MUR) |
|---|---|---|---|---|
| Hospitality / hotels | 8–20 | 300–600 | 5–15 | N/A (B2C) |
| Restaurants / F&B | 5–15 | 250–500 | 4–12 | N/A |
| Retail / fashion | 7–18 | 280–550 | 4–14 | N/A |
| Real estate | 20–60 | 400–700 | 10–20 | 900–1,800 |
| Legal / finance | 30–80 | 500–700 | 12–18 | 1,000–2,500 |
| Health / medical | 15–40 | 350–600 | 8–16 | 800–1,500 |
| B2B services | 12–35 | 400–650 | 10–18 | 800–2,500 |
| Tourism / activities | 10–25 | 300–600 | 5–15 | N/A |
| Education | 10–30 | 300–550 | 6–14 | 900–1,800 |
Frequently asked questions
How much does Google Ads cost in Mauritius?
Google Ads in Mauritius has no fixed cost — you set the budget. What the clicks themselves cost depends on the category and competition. For most non-competitive Mauritian service businesses, expect to pay MUR 8–20 per click on Google Search. In more contested sectors like legal, finance, or insurance, MUR 30–80 is realistic. These are Digital Growth internal benchmarks from campaigns we’ve run. A realistic monthly starting budget for a Mauritian SME is MUR 15,000–25,000 in ad spend, in addition to management fees.
Is Google Ads worth it for a small business in Mauritius?
Yes — but only with proper conversion tracking. The raw economics are favourable: Mauritian CPCs are roughly 80% below Western rates. The risk is spending MUR 20,000 on clicks that go nowhere because the tracking is broken, the landing page is slow, or there’s no clear next step for the visitor. We would not recommend starting Google Ads without first auditing GA4 and conversion event setup. The audit takes a day; the alternative is months of invisible spend.
How do I run Facebook (Meta) ads in Mauritius?
You need a Meta Business Manager account, a Facebook Page, and a payment method Meta accepts. Your addressable audience is smaller than in larger markets (859,000 Facebook users in Mauritius per DataReportal, January 2025). Creative should mix French and English where appropriate for the Mauritian market. WhatsApp click-to-message is often a stronger conversion objective than a landing page for service businesses — it routes the enquiry to WhatsApp rather than a website, removing the most common point of failure.
How do I target tourists with ads before they arrive in Mauritius?
You run the campaign in the source country — India, Italy, Spain — not in Mauritius. Target by location and travel intent signals (users who have recently searched for flights or accommodation). The campaign should be live at least 8–12 weeks before the intended travel window. By the time someone is searching for things to do in Mauritius, they’ve already made their main booking decisions.
What is a good ROAS for Meta ads in Mauritius?
ROAS benchmarks without context are misleading. A 4× ROAS using Meta’s default 7-day click attribution looks very different from a 4× ROAS with brand traffic excluded. For Mauritian SMEs, a realistic first-90-day target is establishing a cost-per-acquisition baseline — not a ROAS benchmark. Once you know what a conversion costs, you can back-solve to a sustainable ROAS for your margin structure. We’d be suspicious of any agency promising a specific ROAS before seeing your tracking setup and conversion history.
Do I need a big budget to start paid advertising in Mauritius?
Not necessarily. The SME Mauritius TINNS scheme covers 80% of eligible social media advertising costs up to MUR 150,000 for qualifying businesses (annual turnover under MUR 50M, registered and operating for at least 6 months). Verify current availability at smemu.com/schemes/. Outside of grant support, MUR 15,000–20,000 per month in ad spend is a workable starting point. The important constraint isn’t minimum budget; it’s minimum conversion volume — aim for 20–30 tracked conversions per month before making optimisation decisions.
Book a free 30-minute ad-account audit.
We’ll review your existing campaigns (or your plan if you’re starting from scratch), check your conversion tracking setup, identify the specific leaks in your current spend, and give you a prioritised action list — no pitch, no obligation.
Most Mauritian businesses that book an audit discover the same three things: their tracking is recording less than half of actual conversions; their creative hasn’t been refreshed in over a month; and their attribution model is making their ROAS look better than it is.
Knowing those three things changes every decision that follows.
